Back

Seatfinder

2024

seatfinder

Increasing Seatfinders User Retention Rate: Website, Brand, and Design System Redesign.

I collaborated with the seatfinder.tech team, to bring their new vision and product to life for travellers around the world. We had a clear vision: redesigning the seatfinder from the ground up for better brand awareness. Their existing website did not represent their vision, So I took on the design of Seatfinder's brand design, visual identity, website design, and design system. The redesign led to a massive 567% increase in website traffic, 450% growth in users, and a 456% rise in MRR. Total revenue surged by over 1,000%.


Since the original design, a lot of the website has been updated and optimised for user flow, conversion, and SEO. Project still in progress.


Designer: Aryan Rustagi (Me).

Developer: 3rd Party.

Seatfinder Hompage UI and UX

Design System

Seatfinder Logo 1
Seatfinder Logo 2
Seatfinder Logo 3

"When we first approached Aryan, we had a solid product but a brand that wasn’t doing justice to what we had built… Aryan completely changed that. From the outset, he took the time to understand not just what SeatFinder looked like but what it stood for…What followed was a masterclass in strategic branding and user experience design."

Co-founder @ Seatfinder